Our webinar series is designed to equip small venue owners and operators with tools for success, building on the knowledge exchange and collaboration fostered during our Music in Action Summit. The webinars will feature expert-led sessions on topics of value to our growing network of small venues and they're free to join! All part of our ongoing commitment to supporting venues and addressing the need for resources that assist our live music community.
Fall 2024 Webinars
Aaron Henderson
Aaron’s primary interests lie in grant funding pursuit, project and program design, and grant management. He holds a master’s degree in urban and regional planning from Florida State University and his funding expertise has led to writing, submitting, securing, and managing over $4 billion in federal, state, and local grants and low-interest loans.
In his spare time, he enjoys working closely with small businesses to help them identify new opportunities for funding and plans to start his own small business in the next couple of years.
Tuesday, Nov 12 | 2pm Eastern/11am Pacific
Grant Writing: The Narrative
Learn how to craft a compelling story for any grant proposal. This session will help you navigate what funders are looking for, and provide tips for ensuring your venue's unique challenges & mission are effectively communicated.
Tuesday, Nov 19 | 2pm Eastern/11am Pacific
Grant Writing: Budgets
Build a solid, funder-friendly budget to accompany a grant application. This webinar will cover practical tips for how to link budget items to project goals and avoid common pitfalls in grant budgeting.
Bruce C. Bryan
Bruce is an author, entrepreneur, and connector of people. He founded 5Points Creative in 2009, an award-winning, full-service marketing firm. 5Points Creative has received scores of accolades, including numerous Addy Awards, Communicator Awards, and 13 Telly Awards. The company works with about fifty clients in a wide range of industries including healthcare, senior living, banking, retail, and the nonprofit sector.
Bruce is a founding board member for the national nonprofit Help Save The Next Girl. After founding and running The DXDT Music Festival in Roanoke, Bruce founded The Spot on Kirk in 2015 — a nonprofit listening room located in the heart of the city. He also serves on the Board of Directors for Healing Strides of Virginia. Bruce is working on his second book & remains active in supporting small and mid-sized businesses.
Tuesday, Dec 3 | 2pm Eastern/11am Pacific
Branding: You Have a Brand. Now What?
Branding goes beyond just a logo. Learn how to bring your venue’s brand identity to life through consistent messaging & audience engagement. This session will help you solidify and amplify your brand’s presence in the community.
Tuesday, Dec 10 | 2pm Eastern/11am Pacific
Marketing: How to Make the Most
of the Advertising Budget You Have
Discover practical marketing strategies tailored for small venues with limited budgets. This webinar will focus on maximizing your advertising impact through affordable and effective tools and tactics.